Lead Generation & Consumer Lending Growth
Helping consumer lenders and lead-generation companies grow profitably.
John Dalton, Founder & Principal, Dalton Consulting
About
Operator experience, advisor focus.
Dalton Consulting is an independent growth advisory for consumer lenders and lead-generation companies. John Dalton brings hands-on experience from both sides of the lead market: buying, selling, and optimizing the funnels in between. The goal is simple: profitable growth you can measure.
Services
Where I help
Lead buying & partner strategy
Source, price, and manage lead partners that fund.
Affiliate & marketplace partnerships
Build distribution that scales without eroding margin.
Funnel & conversion optimization
Turn more applications into funded customers.
Decline & second-look monetization
Earn revenue from applicants you can’t approve.
Contact
Let’s talk growth.
Have a partnership, funnel, or monetization question? Email is the fastest way to reach me.